Monthly Archive: December 2012

Dec 28

Our Content Marketing and Business Blogging Goals for 2013

We previously talked about how to set your content marketing and business blogging goals for the new year, and hopefully you’ve set a few, or are planning to within the next few days. Therefore, it’s only fair that we share with you some of our content marketing and business blogging goals for the 2013. Below …

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Dec 26

5 Mistakes Businesses Make in Keyword Research

The right keywords play a big role in putting your website in a prominent position in a search engine results page. Thus, the first instinct of online marketing newbies is to go for popular keywords in the hopes of generating plenty of hits. In reality, this is a mistake, and a common one at that. …

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Dec 21

Happy Holidays from Stirring Media!

Wishing everyone a Happy Holidays! Stay safe and please have a wonderful time with family!

Dec 19

How a New Company Should Get Started with Content Marketing

I got a call yesterday from a potential client, as he asked for my professional opinion on what I should do for his new business in order to increase awareness and to create buzz. It’s a good question, since new companies need to market themselves. However, new companies don’t have the resources established companies have …

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Dec 19

How to Find a Source for Your Story

Finding a source for your story involves knowing the purpose of writing it in the first place. Is it to educate, or entertain? Is it to inspire or to sell a product or services? Finding a source has a lot to do with knowing what interests your readers and what you feel best about covering …

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Dec 17

How to Set Your Business Blogging Goals for 2013

The new year is less than two weeks away, and as many of us are working to end the year well while spending time with family during the holiday season. Through all that, it can be tough to plan for the new year, or even just to consider how you will make 2013 better than …

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Dec 14

How to Write Your Content Marketing Strategy

Less than five percent of organizations have a written content marketing strategy, even though companies want to increase their content marketing spending and feel as if they need to produce more content. Increasing spending and creating more content is futile without a content marketing strategy. Having one written down actually makes the whole content marketing …

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Dec 12

10 Best Content Marketing Resources

Content marketing is the way to go when it comes to marketing online. But, it isn’t the easiest type of marketing to do, and we all need resources to help us get better as well as to keep our skills and knowledge sharp (things change rapidly in this space). To help, we’re providing the 10 …

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Dec 10

How to Localize a News Angle

If the digital revolution has delivered one thing, it’s news. Think about it – just a few generations ago, the news came once a day in print, in the form of the local newspaper on the porch; and once a day on TV, when you settled down after dinner to check in with Walter Cronkite …

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Dec 07

December Inbound Marketing and Business Blogging News

The last news roundup of 2012! Can you believe that the year is almost over, and all that has happened? Here’s some of the best inbound marketing and business blogging news and articles that we’ve come across in the past 30 days or so. 6 Steps Toward Creating Great Marketing Content for Consumers – Search …

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