Tag Archive: content creation

Jun 22

Hustle, Hustle, Hustle

using original content to build a community

I need to work harder. I have 11+ communities that I need to build around 11+ different topics. I don’t have much idea how to do that, let alone doing it quickly, but that is what I need to do at work right now. The only idea I really have is to write. Write blog …

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Oct 10

Content and SEO are the Same Thing!

Get That Into Your Head Already! An interesting problem that we run into regularly is that a client hires us to do business communications, such as press releases, blog posts, web content etc. That’s great, but what the client also does is hire an SEO firm to do whatever it is they need to do. …

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May 01

Blogging and Business: Using a Blog to Build a Business

Technology evangelist Ramon Ray is the editor of Smallbiztechnology.com, a media company dedicated to creating helpful content about technology for small businesses. What started as a humble website in April 1999 has grown into an influential resource that publishes books, hosts events, speaks at events, creates content for the websites. Although Ray would never call …

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Apr 29

6 Crucial Components to Writing Great Blog Post Titles

The blog post title is the first thing, and oftentimes the only thing, that a reader or web visitor will see of your blog post. How do you engage them with just a headline? How do you get them to read more? The key isn’t necessarily what you write about, but how you communicate the …

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Apr 26

Creating Blog Content: Why “Contact Us” is a Horrible Call to Action

At the End of Your Blog Posts, That Is One thing that we see on a lot of business to business blogs (and on B2C blogs) is a call-to-action to contact the company or to visit other pages on the website for more information. It’s great that these businesses understand the benefit of putting a …

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Apr 24

Google’s 200 Ranking Factors, and Other Content Marketing News

It’s been a while since we did a content marketing news roundup, so we’re coming back with it this month! We got a roundup of great content marketing and inbound marketing news articles for you, including 30 business blogging tips and the complete list of Google’s ranking factors. There’s something here for everyone. Google’s 200 …

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Apr 17

Importance of Content Marketing: The 2013 Digital Influencer Report

Technorati Media recently came out with its 2013 Digital Influencer Report, covering the latest insights of brand marketers, influencers, and consumers when its comes to social media and digital marketing. Sixty percent of brand marketers predict an average increase of 40 percent in social spending this year, but that spending isn’t aligned with how consumers …

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Mar 08

Content Creation: How to Turn One Idea Into 20 Pieces of Content

Somewhere, we came across a great content creation idea of getting 20 pieces of content out of one idea or topic. We thought this idea would be a great way to provide additional value to our clients while relieving some of our content creation woes. However, we couldn’t remember where we saw the idea and …

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Feb 05

How to Do Content Marketing Article Roundup

This week, we’re going to try something new and to create a series of roundup posts containing articles on a certain topic. Today’s example is a roundup of the best articles we have specifically about how to do content marketing, or some aspect of content marketing. We revisited our 101 blog post ideas list for …

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Jan 28

Why Blogging is Different from Your Website

If you have a business, you obviously need a website. Gone are the days when the Internet was only an insignificant part of your continual quest for new clients or customers. Now, in addition to a solid site that describes your business and serves as a customer magnet, you should consider a blog. While the …

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