Awesome Things

How Speech and Debate Has Been Crucial to My Career

research skills I just finished a trial article for a potential client, a Boston non-profit that works with public and private partners to improve the parks and green spaces in the city. The client wanted an article about Portland, Ore. park system, and how they handle public and private partnerships. I've never been to Boston, and have never worked with any system park system. I have minimal experience writing and covering government projects and funding. Usually, in this line of work, such expertise might be preferred but it's definitely not required. What's required is that you can write well, understand the format you're writing, deliver results with your work, and not need any hand holding throughout this whole thing. It's harder to come by then you'd think. It's also tough to come by if you don't communicate what you need all that well, but that's another story for another day.

What does this have to do with speech and debate, an extracurricular activity from high school?

Well, I finished the trial article in just over an hour. It was 700+ words, and that hour included research time. I'm worried I might be too efficient, hurting only myself because I'll only get paid for an hour of work, instead of the five the client originally budgeted for. I suspect I am able to be so efficient because of my speech and debate experience.

My Speech and Debate Experience

I did speech and debate for three years in high school, primarily competing in international extemporaneous speaking. If you don't know, in international extemporaneous speaking, you have 30 minutes to prepare a seven-minute speech about international current affairs. You don't know you're topic until the start of your 30 minutes. With a time constraint like that, you have to do the research and analyze what you are reading the research at the same time. Is this information even useful? How does it answer my question? How does it fit in with what I've already researched and learned? How credible is it? You can't waste time.

On top of that, you have to work with the articles and information you brought to the tournament. You can't use the Internet or go on the computer. You can't ask your teammates for help. You have your head and those hard copies, and you have to make it work. You can't learn everything, even if you wanted to. It's also best that you leave yourself some practice time, so although you have 30 minutes, you really have 15-20 minutes to do the research and to compose the speech. You don't want the first time you're delivering the speech to be the one that counts toward your points, if you can help it.

Research Skills are Necessary, Especially in this Google Era

I remember that I took a public health class the second semester of my senior year. Thought it would be interesting. We had to do a 10-15 page paper as our final. Could've been worse. I remember some of the students complaining that they had too much information for their papers, that 15 pages wasn't enough and that they had no idea how to reduce the overload. I don't understand how this was such a problem. I mean, you're not going to do 20 pages. You're a college student during the last few weeks of school. You should be happy that 15 pages are going to come so easily.

Another lesson I learned from speech and debate and all that research: you gotta know when the stop. I'm not writing a 20-page paper here, so although I want more than enough research to write 10 (I don't want to be stuck with less than I need), I also want to give myself room to leave something out. I want enough to form a cohesive 10-15 page paper from start to finish. I have to narrow my topic from the beginning. I have to construct the narrative in my head as I read each piece of research and organize all the journal articles and sources I've collected. It's college. There's not necessarily a right conclusion, just a solid one based on sound logic and argumentation.

I'd say the cohesion came from speech and debate too. There are only consequences to preparing an eight minute or a 10-minute speech, so you learn the amount of research necessary to deliver a seven-minute speech (by the way, it's introduction, three main points with two to three sources per point, and a conclusion). As someone who's been writing to 600-800 word posts for at least a year now as part of a professional standard, I know what that looks like and I know what that takes. The hard part is accomplishing what a 800-word post can in 400 or 500.

5 Books I Will Read This Summer

books I will read this summer I've been putting books on hold at my local library for a few weeks now. With some of them, I still have a to wait awhile because of the long waiting list. For others, I was first on the list, so I was surprised that I hadn't yet received any email or notifications that my books were ready to be picked up. I decided to go to the library today because I had the time and that I would easily find something to read as I waited for my books. Lo and behold, two of my books that I placed a hold on were ready for me. So much for that notification system.

Because I now have a few books for me to read (well, I already had a ton of books because I have lots on my Kindle and a lot on my bookshelf, but they aren't as much fun as library books), I'm going to continue building identity capital by reading good books. No, "Game of Thrones" or "Twilight" aren't on this list. I really don't see those books building the kind of identity capital that I want. Besides, I prefer non-fiction books anyway, so here are the five books that I will read this summer. This is a declaration, and I will totally read these books this summer.

As an FYI, summer is defined as "now until the day after Labor Day," as this is typically when school starts.

The Business of Baby: What Doctors Don't Tell You, What Corporations Try to Sell You, and How to Put Your Pregnancy, Childbirth, and Baby Before Their Bottom Line

I just started this book today, and I am so glad a book like this exists. Maternal health is a topic I'm particularly interested in, since its especially so abysmal in the U.S. Many people don't realize how horrible our maternal healthcare structure really is. I started it today and I'm already learning things. For example, I had no idea there was such a thing as prenatal vitamins, and that they aren't necessarily good for maternal health. This is a book that every mother, or potential mother, or expecting mother, should read. Get it here.

The Road of Lost Innocence: The True Story of a Cambodian Heroine

This is next on my list because I've read the book, and watched the documentary, "Half the Sky: Turning Oppression into Opportunity for Women Worldwide." Somaly Mam, whom this book is about, is absolutely amazing and she is featured in the documentary (if you haven't read or watched the documentary, then you need to do both right away. Both are phenomenal.) She rescues girls from sex slavery in Cambodia, and actually goes to the brothels to get them. She got out of sex slavery herself, too. In the documentary, she refers to her works as, "trying her best and doing what she can." Well, then I don't think any of us are trying hard enough if "rescuing girls from sex slavery is" Somaly trying her best.

Pathologies of Power: Health, Human Rights and the New War on the Poor

I want to read this one, but it looks really long and really academic. However, I've taken a look at it and it turns out that one-third of the book is actually footnotes and acknowledgements and what not, so it's not as long as it looks. I also hope that it's not boring because the concept of how health, human rights, and poverty work together is an intriguing one. Plus, Paul Farmer is the author, who has done amazing public health work in Haiti.

Citizenville: How to Take the Town Square Digital and Reinvent Government

I don't know much about this book. I thought it looked interesting because I am curious to learn perspectives and ideas about how to bring government and democracy into the 21st century. The author, Gavin Newsom, is the current lieutenant governor of California. Seems like an easy enough read, and it also seems like the book isn't just Newsom's perspectives, but a collection of perspectives and anecdotes.

Harrington on Hold 'em Expert Strategy for No Limit Tournaments, Vol. 1: Strategic Play

I have to throw in a poker book here and improve my game! It's been a while since I actually invested time in studying poker and working on my game, and this book I actually have in PDF form right on my desktop. Besides playing more poker, I need to continue reading so that I can build my bankroll and eventually hit my bucket list goal of winning a bracelet and hitting certain milestones with my winnings. I have to learn from those who came before me and have already accomplished such awesome feats.

I am Building Identity Capital

Identity capital is defined as, "our collection of personal assets. It is the repertoire of individual resources that we assemble over time. These are the investments we make in ourselves, the things we do well enough, or long enough, that they become a part of who we are.... Identity capital is how we build ourselves – bit by bit, over time. Most important, identity capital is what we bring to the adult marketplace. It is the currency we use to metaphorically purchase jobs and relationships and other things we want." (Thank you, Ask a Young Professional for this. I haven't read the book yet, although I have now just put a hold on it at the library) This is what my blog is going to be about. This is what I will do every single day: build a bit of identity capital. I am 25, so it's something that I should be spending more time thinking about. In case you were wondering where this idea came from, watch the amazing TED talk below:

[ted id=1741]

Blogging is Great for Identity Capital

It really is, especially if you take the time to use your blogging to develop new skills and/or to showcase your expertise. If you do it regularly enough, like at least once a week, then it's great for online reputation management as well. If you're worried about what comes up when people search your name online, or if your social media profiles might get in the way of you getting a job, then blogging regularly means that you are creating something that can trump what you don't want to show up in search engine rankings. How cool would it be if all that shows up under your name is all of your awesome blog posts? Even if you blog about something that might not  have anything to do with where you want to go professional, great blogs posts indicate a hell of a lot about you that you want a hiring manager or recruiter to take note of. These include:

  • Dedication toward a project - You can stick with something and get it done, or have the discipline to take the time to accomplish something. This is especially true with blogging, where it takes a while to see results.
  • Great communication skills - The fact that you can write well, or even market your work well (or all in my industries and professions), is a huge plus.
  • Web Development - Being able to use Wordpress, or Blogger, or Typepad, or your web building/blogging platform of choice is also huge. It's also a skill that not a lot of people have, and might be a boost simply because a lot of people can't do this well.
  • Expertise in Something - If you do choose to blog about something that is related to your career or desired profession, then how cool is it to be able to show this expertise through a blog? It's not quite the same as "three to five years of experience", but you're also spending time to develop your expertise, to communicate it, and to learn new things about it. This could help you because you can show that your knowledge is fresh, that you are aware of what's trending, and that you do take the time to get better instead of just do your job and show up everyday.
  • Passion - People like other people who have things going for them, who actually like something in life other than sleeping, or hanging out, or just messing around. Even if you're blogging about something that isn't related to what you want to work in, a blog demonstrates passion and something outside of your job position that defines you.

So, what are you doing to build identity capital?

People or Works that are Experimental or Innovative

I am awesome.The weather is awful here right now. Thunderstorms now. Hail earlier. Tornado warnings and sightings for the area as well. Flash flood warnings for the next hour or so. A couple of people I know without power. I hope that I can write this before the power goes out! I would have nothing left to do but to go to bed, and I don't want to go to bed right now. My cat doesn't seem to care about any of this. The weather isn't scaring him one bit. A couple of weeks ago, I took one of the coolest personality tests of my life. It's called the Fascination Advantage Test, and it's pretty awesome (also a pretty penny, but worth it). I actually like personality tests because I like to read positive things about myself, but this one was particularly interesting because it evaluated how the world perceives you, versus how you look at the world. I thought that was neat and I really liked how this test told you what you ought to maximize in your personality to engage people and to make success a habit.

I am the Avant-Garde

The Fascination Advantage Test figures out which of the 49 archetypes you are based on what are considered your primary and secondary triggers. Each Personality Archetype has a “primary” trigger (the one that makes you most persuasive and captivating), and a “secondary” trigger (the one represents your second most persuasive strength). For me, I am the Avant-Garde, who is original, enterprising, and forward-thinking. My primary trigger is 'prestige', and my secondary trigger is 'rebellion'. I:

embody a fresh interpretation of the details, tweaking the game to influence direction. Customers and co-workers  are fascinated by my ability to be tapped into the "the next big thing" in business and in pop culture.

Essentially, I am amazing. I am independent, edgy, entrepreneurial, uncompromising, focused, and ambitious. I would recommend everyone to take this test because if you are at all interested in building identity capital and/or building a business, then knowing these traits are important for branding purposes and for engaging people in your vision. Come to find out from this test that building a brand based on being the very best and providing value through higher quality is a key selling point for me. It's part of my prestige trigger. My secondary trigger of rebellion means that incorporating that with a sense of change, exploration, and new perspective maximizes my chances for success and for doing something big.

The Coffee Blog is Fated to Happen

In my inbox today was a Groupon for locally roasted coffee. To boot, it was coffee from a coffee shop that I never heard of, and that was located within good walking distance from my work. I see this as a good opportunity to get the blog started because I can't get some new, unique coffee at a good price. Also, in my initial research, coffee is an incredibly huge market that doesn't have a lot of coverage or a lot of people talking about what the little guys are doing or about coffee culture and trying new flavors. A lot of people drink coffee and spend money on coffee, but it's not easy for those people to find something new, something better, or even something different from what everyone else has or what everyone else is doing.

I also think that because of my archetype, and how I fascinate people, that I am in a better position for success in this line of work versus the content marketing agency stuff. I think the blogging and writing utilizes both triggers, while the agency really only utilized one.

My 5-Year Plan

five year plan Continuing my "business breakthrough" homework, while adding some timeline and action steps to my bucket list, I have created a five year plan. Once again, I was initially going to do this on paper, but I am going to do it here instead because it needs to get done and I need to 'breakthrough' on other parts of my business, like branding, marketing processes, and CEO identity. And as the saying goes, "if you fail to plan, you plan to fail." I do not plan to fail.

June 2013 - May 2014

  • Eliminate 20% of my debt, which comes to $1500
  • Own an iPhone
  • Own a painting
  • Build my poker bankroll up to $200
  • Earn $3000 a month
  • Have 2000 subscribers to my upcoming coffee blog
  • Own a car - I want a cute, little Smartcar, which costs about $15,000. This one worries me because I don't think I'll be able to pay in full, but taking out a loan would add more debt. Part of this plant is to get rid of my debt, not add to it.

June 2014 - May 2015

  • Play in a live poker tournament, such as the WSOP circuit, the Heartland Poker Tour, or even an World Poker Tour event.
  • Build my poker bankroll up to $10,000
  • Eliminate another 20% of my original debt, which comes to $1000
  • Join Toastmasters International - I probably could do this in year one, as probably by now I'll be too busy to attend meetings and actually join.
  • Read the Bible in full
  • Own 20 Matrushka dolls
  • Own 20 decks of cards
  • Get married - I think the second year in my five year plan is reasonable for this.
  • Have 5000 subscribers to my upcoming coffee blog
  • Earn $4000 a month
  • Shoot a gun
  • Learn to sew - I think I needed a few more easy things for year two.

June 2014 - May 2016

  • Eliminate another 25% of my original debt, which comes to $1000
  • Build my poker bankroll up to $100,000
  • Have 10000 subscribers to my upcoming coffee blog
  • Put 100 slideshows on Slideshare - They will be about all sorts of things
  • Earn $8000 a month
  • See the Grand Canyon
  • Attend a World Cup
  • Visit Stonehenge
  • See Macchu Picchu
  • Ride a gondola in Italy
  • Spend New Year's Eve in Sydney - Consider all this world travel as part of my honeymoon, and tasting more coffees in real life like Anthony Bourdain, but just the coffee

June 2016- May 2017

  • Eliminate another 50% of my original debt, which comes to $1500
  • Build my poker bankroll up to $500,000
  • Own 40 Matrushka dolls
  • Own 40 decks of cards
  • Have 20000 subscribers to my upcoming coffee blog
  • Write that coffee book that will a New York Times bestseller
  • Build three niche sites as part of my online business/media empire
  • Earn $12000 a month
  • Get a masters degree - Think I can squeeze this in here?
  • Give a TED talk - maybe on coffee, or building a business online, or on being an awesome woman in poker
  • Visit the Pyramids of Giza
  • Visit the Taj Mahal
  • Visit the Colosseum

June 2017 - June 2018

  • Win a WSOP bracelet
  • Have a business generating $100,000 in annual revenue
  • Eliminate all of my debt, including the car loan if I get it!
  • Have a side blog/venture that actually generates revenue for me
  • Own a house
  • Be recognized as an authority in my chosen field (could be a variety of things, such as content marketing, coffee, poker, credit repair etc.)
  • Play poker in Macao - If I haven't done that by now, then I need to make it a point to do so.
  • Start my own non-profit organization - Will probably be something having to do with women's rights
  • Be halfway on my way to my $500,000 net worth
  • Own 100 Matrushka dolls
  • Own 100 decks of cards
  • Visit Niagara Falls
  • See Old Faithful
  • Tour Petra

Chicken 'N Waffles Coffee Syrup!

chicken n waffles syrupPrepare to Have Your Mind Blown

I am continuing my research for my upcoming coffee blog (I think I now have a great name and a great tagline), coming across cool sites, products, and possible affiliate marketing products. In this research, I came across coffee syrups and there are two main companies that sell coffee syrups: Torani and Monin. If you thought hazelnut, toffee nut, cinnamon, and vanilla were all there were to coffee syrup flavors, then you were dead wrong.

Not only are there over 100 coffee syrup flavors between these two brands (obviously, the two of them duplicate on many flavors, and not all of them are created to be used in coffee), but my mind is blown that one flavor actually exists. It's from Torani and it's called Chicken N' Waffles.

I NEED TO MAKE MYSELF A CHICKEN 'N WAFFLES SOY LATTE! I'M NOT EVEN SURE IF THAT'S VEGAN BUT HOLY CRAP WHO CARES!?! THIS NEEDS TO BE PILOTED AND SOLD PLACES!

I'm not sure if it's vegan because I'm not sure if any actual chicken is used in the product. I know the description for the product says that it really goes well with buttered biscuits or cornbread, but who cares. I'm going to have a chicken 'n waffles soy latte, and I am going to blog about it, and it's going to be the next big thing. It'll be awesome.

I know those potato chips came out from Lays that were this flavor, and they received mixed reviews, but that's not a big deal. Some people complained on Facebook that the flavor was too random, or that there was too much maple and not enough chicken. Hogwash! The chips were fantastic, and this soy latte is going to be fantastic. Those people can just eat normal sour cream and onion potato chips and drink normal hazelnut lattes like normal people. How do you not try this when you now know that it exists?!? I mean, at least put it on the butter biscuits or the cornbread. You know, do something normal like follow the instructions and recommendations.

There Actually Was a Close Second

Yes, there was actually a flavor that was a close second for the "OMG-I-didn't-know-this-existed-it's-so-amazing" title. The close second goes to Monin's Hibiscus syrup.

I find this really interesting because the hibiscus is the state flower of Hawai'i, but it's not like we eat it or anything. Maybe we should, since it's not even a native Hawaiian flower. I mean, I think it might actually be illegal or sacrilegious to eat the Ohi'a blossom or 'ilima flower. Please don't eat them. But, apparently, according to the hibiscus syrup product description, people have been eating and using the blossom for medicinal purposes for a long time now. It might actually make a great mocha or Italian soda. This will totally be the next big thing, at least in Hawai'i, after the whole chicken 'n waffles latte buzz.

I have no idea why more coffee shops don't have 100+ flavors to choose from. I understand most people want the good 'ole recipes and would just prefer a vanilla latte and leave. However, some of us want to take the 20 minutes to read your entire list of flavors, and then pick one to have. Think about it! If you have 100+ flavors, then you might actually have a few people come back 100+ times just to go through the entire list and to try every flavor. Once you have that going, then you can turn it into a competition or a reward system where if you do go through all the flavors then you get a prize. I want a cool prize. Who doesn't want a cool prize?

My Perfect Day

My Perfect Day I had planned to do this exercise on paper first, but I think I will start here instead. I don't want to put this off until tomorrow, and the plan was to post this on the blog anyway (for accountability and easy reference). I am going to outline what my perfect day looks like, one that has the freedom and flexibility to do whatever I want. Thinking about it though, I do think that I have two perfect days, depending on my mood and where I am in the world.

Perfect Day #1

My first perfect day would be me, sitting at a poker table at the Bellagio (or maybe the Aria or the Venetian, depending on the action and what's up), and playing lots and lots of poker. I'm thinking eight to 12 hours of poker because it's awesome. Of course, the day would be much more perfect if I saw a famous poker player and/or tripled my money. But, poker all day is simply perfect.

Ideally, it would be good to start in the early evening and to go as late as possible. This is when there are the most fishies. At least that's what I think.

Perfect Day #2

My other option for a perfect day (because I would need to take a break from the poker) would be me getting up at 9 or 10 a.m. and going to bed after midnight. I'm kind of a night owl, and do get some creative juices flowing after 8 or 9 p.m. The day would start with coffee, a delicious warm dark roast with vanilla soy milk and a little bit of powdered sugar. It turns out that powdered sugar dissolves really well. Normal sugar just sinks to the bottom, so nothing it sweetened until the end of the drink. While drinking my wonderful brew, I will write about the new dark roast I've just tasted in my coffee shop/roast review blog.

I would be spending most of my day writing and blogging, covering the topics that needed to be covered and bringing the news and information people desired. I would be writing about my passions i.e coffee, human rights, international news, poker, identity theft, credit repair etc. (that list could really go on forever). I would write for the sake of creating great content and for the sake of creating something the others would find helpful, valuable and beneficial. Worrying about SEO and advertising and traffic is stupid, and is a problem for those who a writing, blogging, and creating content for the wrong reasons.

I would eat a hefty lunch and dinner, away from my desk. It would be a vegan lunch and dinner with at least one awesome person so that I'm not eating all by myself or spending my meal watching something. I would like to have at least one meal outdoors in the sunshine, but if it's winter then perhaps I don't need to eat outside. A vegan dessert would follow dinner, while after lunch there would be more coffee. Coffee will always follow lunch. It counts as a dessert.

Naturally, I can't spend my entire perfect day writing. I would get tired and then I won't be writing as well. So, when the creative juices aren't flowing, I'll be playing fun video games like Skyrim, anything on the Wii, Don't Starve, and Sim City. Not all of them at once or all of them in one day, but just one for the perfect day so that I can relax a little bit and be able to get back to writing.

I think that's about it for my perfect day. How detailed does it need to be? I don't know. I'm not all that high-maintenance anyway. It really doesn't take a lot for me to be comfortable or happy.

My Bucket List, or Life Goals, or Whatever You Want to Call It

bucket list life goalsMy business coach has challenged me to make a list of my one-year goals and my five-years goals. It's actually harder than it sounds. However, after coming across Location 180 yesterday and reading all of that great content, a bucket list seemed like a great idea that would accomplish those goal lists while really thinking about what I want to do in life. Okay, maybe these things don't quite have the one-year, five-year timeline that might be needed for these things (and probably what my business coach really wanted me to do), but bucket lists are better and more fun and I wanted to make that instead. I also really like the name, "Bucket List," because I really like the word 'bucket.' Anyway, here's my list:

  1. Win a WSOP bracelet
  2. Win a WPT title
  3. Play in Bobby's Room at the Bellagio
  4. Be debt free
  5. Own a car
  6. Own a house
  7. Earn my income primarily through an online business
  8. Visit every state in the union
  9. Visit every country in the world
  10. Testify before Congress
  11. Write a New York Times bestseller
  12. Appear on national television (and not through a one-second shot in the stands either)
  13. Own a painting
  14. Make $100,000 in one year
  15. Become a millionaire
  16. Don't eat out for an entire month
  17. Be vegan for a whole year (and hopefully stay that way)
  18. Put 100 slideshows on Slideshare
  19. Get 1500 subscribers to this blog
  20. Build three niche sites as part of my online business/media empire
  21. See the Grand Canyon
  22. Attend a World Cup
  23. Attend a summer or winter Olympics
  24. Give a TED talk
  25. Be able to have a conversation in a second language
  26. Meet the President of the United States
  27. Have a net worth of over $500,000
  28. Collect over 100 decks of cards (I like to collect decks of cards)
  29. Attend Mardi Gras in New Orleans
  30. Visit Stonehenge
  31. See Macchu Picchu
  32. Ride a gondola in Italy
  33. Spend New Year's Eve in Sydney
  34. Stand in the crown at the Statue of Liberty
  35. Visit the Pyramids of Giza
  36. Visit the Taj Mahal
  37. Visit the Colosseum
  38. Tour the Neuschwanstein Castle
  39. Ride a Cable Car in San Francisco
  40. Rent a bungalow in Bora Bora
  41. Get a masters degree
  42. Play poker in Macao
  43. Tour Petra
  44. See Christ the Redeemer in Brazil
  45. Visit Easter Island
  46. Go to the airport and take the next random flight
  47. Visit Niagara Falls
  48. See Old Faithful
  49. Get Married
  50. Be on Survivor or Jeopardy
  51. Visit a death row inmate
  52. Shoot a gun
  53. Learn to sew
  54. Meet Oprah Winfrey
  55. Be elected into political office
  56. Ride in a hot air balloon
  57. See the Parthenon in Greece
  58. Collect over 100 Matrushka dolls
  59. Read the Bible in full
  60. Give a commencement speech at a major university
  61. Join Toastmasters International
  62. Stand atop the Eiffel Tower
  63. Stay at the Icehotel in Sweden
  64. Tour Hagia Sofia
  65. Explore the Paleolithic Cave Art in Altamira
  66. Hang from Toronto’s CN Tower
  67. Float around the Dead Sea
  68. Ride an elephant
  69. Be interviewed by Barbara Walters or by Jon Stewart
  70. Start my own non-profit organization

I'll leave it there. I think that's an amazing list. These things can go on forever because there's so much to see, to do, to own, and to learn in this world. There's also a lot of things that would be cool to do, but if I died and I didn't do it, I'd be okay. Like, attend the major golf tournaments, or bungee jump, or climb mountains. It would be cool to climb Mount Everest or something, but quite frankly, I really don't think I'm ever going to do that. I have no interest in rock climbing right now, and I don't have very much athletic prowess, so I really have no real desire to climb any mountains. Kind of like with the golf thing. To see Tiger Woods golf in person would be neat, but I don't really care for golf.

Dealing With, and Embracing, Uncertainty

embracing the uncertaintyI was spending time today researching how to niche this blog down, how to niche down content marketing and my current business, and how to niche down my business idea (which is best called a niche site, I think. I also think that it would a very terrific niche site.). I don't think I was getting very far, reading these articles only to have to think about what I'm about and what my passions are and the 882 things that I love and know about and ought to be shared with the world. I was also weighed down by the work that I have to do; how I need to write this for this client, and write that for that client, and do my house chores. I wasn't sure how I was going to get anywhere and to get anything done.

The Tipping Point

After all this, I finally came across an article that actually offered the value that I was looking for really showed how to find a niche and to turn that niche into something lucrative. Entitled, "How to Build a Niche Site that Brings in $500/Month", I knew from the title alone that this was something that I wanted read and that this article will actually provide the value that I'm needing.

Content Marketing/Business Blogging Tip: This article was actually at the bottom of the first page (ranked 10th) for my search term. Proof that you don't need to rank first for your keyword, and that a specific headline makes a huge difference.

It's not a quick read. I'm willing to bet that it's over 2000 words, which makes me still wonder why so many business blogs want 300-500 word posts. You can't get anything done in 300 words. Imagine if this niche-building-site post was only 300 words! It couldn't possibly provide any value! But, I was hooked.

This is the explanation for what I've been wanting to do to build a business and to generate income. I've always thought that niche sites were websites with crappy content created solely to rank for search engines. They don't really care about serving an audience or a customer. They just want to have an exact match domain (or several) and make money from the advertising revenue. It was all about getting traffic and not about having anything once all that traffic got to that site. I didn't realize that you could have a niche site that was also a legitimate business, one that was a trustable brand that had the best interests of its audience in mind. I didn't think that niche sites were a great way to build a business or earn a lot of money because it was all about affiliate marketing, advertising, and reviewing products all the time.

The Uncertainty Moment

Long story short: that post made sense. Other posts made sense. This guy, and what he was all about, made sense. So, I watched this guy's TED talk from last year on the future of the American dream. I found it so impressive that I almost cried, and there weren't any sob stories in it! It just seemed that this 15-minute speech was what I needed to hear at this point in time. I've also found that this speech had a lot of tweetables, some of which include:

  • There are only seven days in a week, and 'someday' is not one of them.
  • Uncertainty is the world's only fear.
  • Most people will choose unhappiness over uncertainty. - Tim Ferriss (This is the only tweetable that the guy didn't actually say, but attributed to someone else).
  • Make a conscious decision about what's going to make you happy.
  • The future of the American dream lies at the crossroads of fearing uncertainty, and embracing it.

I feel like I've been living in a whole lot of uncertainty for the past few weeks. I feel like I've just realized that, so now I can face it and do something about it. I can trust in the fact that what I want to do and that what will make me happy will be enough.

What Will I Do Now?

I'm going to incorporate and to implement the things he suggested, such as creating a bucket list (I did this when I was like 14, but I couldn't possibly find the list now. I don't think it would be true reflection of what I want to do now) and write out a list of every product, hobby, or interest I have that I might be able to build a site around. Once I do those two things, then I think I really have the start of something good.

I'm Doing It!

2013 goals and beyond Guess what? I'm actually being productive, making plans, and getting things done, all like I said I would the other day. Yay me! My VIP day with my business coach yesterday was a huge success. We spent the day figuring out how to remedy my current situation as well as figure out a new business venture that does a better job of marrying my passions (marketing, writing, news, and activism). More on that in a later post, as I'll take the time to flesh it out and to do the necessary research.

Money, Money, Money

I've finally set up my account with Mint.com (I tried to do it two years ago, but didn't realize that I needed to set up my online banking to do this. I have finally have that now, like almost two years since I set up the account). It's such an amazing tool! I now have one place to track expenses, to set up a budget, and to set financial goals for myself. My big goal is to get rid of all my debt, most of which is credit card debt. I still have about half of my business loan to pay off and I do owe Sean money as well. To do all that, I do need to increase my income, which is obvious. I'm gonna be hustling for a few months, perhaps a year or two, to get this done. I think that's okay. Hustling is respectable if you do it right.

One Year and Five Year Goals

This is what I need to do next, as part of my business breakthrough coaching and developing my new business venture (and even part of being a better hustler too). I'm going to work on these tonight right after I write this. I already know some of my goals, like get rid of my debt, buy a car, win a WSOP bracelet, get to $500,000 in net worth. But, I need to think about all of them and develop my five-year plan toward getting there. It's not going to be easy. However, breaking it all down into steps, doing the right research, and setting milestones will make it easier.

What Will I Do Next?

After I go through the personal stuff, then I can work on the new business venture. I do think I might have to transition slowly toward the new business and I do think that I might have to prototype it first, like develop some free aspects to generate buzz and a community before starting to monetize and to generate any revenue. It might make it easier to sell the bread and butter, while proving that we do provide value to the community. This way, it's not as if all we're doing is selling something and trying to make money (I get that's the point of a business, but no one's going to buy what you are selling if no one thinks it offers any benefit or value to their lives). We would actually have something that's worth paying for while having the base to sell it to.

It all seems like a lot, and maybe a waste of a Memorial Day weekend, but it's okay. It's supposed to rain and to thunderstorm the whole weekend in St. Louis, so I'll be spending a lot of time indoors. This will give me plenty of time to do what I need to do. Although, I do want to see the new baby elephant at the zoo. It's not going to stay a baby for long. However, if the weather's horrible, I might not do that.